Walmart wine

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Mark Stadnicki

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Wal-Mart announced that, sometime in 2010, it will begin offering customers a new discount item... Wal-Mart's own brand of wine..



The world's largest retail chain is rumored to be teaming up with Ernest & Julio Gallo Winery of California to produce the spirits at an affordable price -- in the $2 to $5 range.



Wine connoisseurs may not be inclined to put a bottle of the Wal-Mart brand into their shopping carts, but 'There is a market for inexpensive wine.' said Kathy Micken, professor of marketing at



University of Arkansas , Bentonville. 'However, branding will be very important.'



Customer surveys were conducted to determine the most attractive name for the Wal-Mart wine brand. The top surveyed names in order of popularity were:

10. Chateau Traileur Parc

9. White Trashfindel

8. Big Red Gulp

7. World Championship Riesling

6. NASCARbernet

5. Chef Boyardeaux

4. Peanut Noir

3. I Can't Believe it's not Vinegar

2. Grape Expectations

1. Nasti Spumante



The beauty of Wal-Mart wine is that it can be served with either white meat (Possum) or red meat (Squirrel)
 
is a wine maker south of me (gilroy calif) he makes award winning wine that is not cheap.

no Joke, one is Chateau bubba, the other is Clos Du Geelroy.
 
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